While at the University of Connecticut, I worked as one of two creatives within the Men’s Basketball Staff for all 4 years that I was there. My work started with a focus on Social Graphics and high priority recruiting work. I worked closely with the staff and coaches to help the program build their brand on social and on the recruiting front. In my final year with the basketball program the team went on to win the National Championship. I went on to get hired as the Assistant Director of Creative Content for the Football program at UConn. There I was able to build a separate brand for the Football team and build a recognizable brand for graphics within social media and recruiting.

2019-2024